Joulius is an energy comparison website that helps Aussies get the best deal on their electricity bills. In a world where lettuce prices and gas prices are ludicrous and we’ve resorted to parkas at home to stay warm, we wanted to show Aussies that Joulius is the reliable voice of reason. While most brands in this space create hype-driven, attention-grabbing (shocking) content, we wanted Joulius to be the brand that’s not shocking - a brand that does what it says on the tin with refreshingly honest ads.