
The Many Faces of a Community Manager
Remember when Heath Ledger had to sit in a room for months to assume the role of The Joker for ‘The Dark Knight’? Of course you do. Well, being a community manager in the social sphere is somewhat like that. How, you ask? Well, being a community manager means you handle various clients from various industries, from automotive to fashion, FMCG, F&B, government and more. As human beings, we’re born with an innate sense of curiosity, but as we evolved from the Stone Age to the A
The key to good client servicing
A lot of interviewers will ask you this question: "What do you think is the most important quality for this job/job role/industry?" You will be tempted to get into the nitty-gritty and respond with "attention-to-detail", launching yourself into an anecdote about how your attention-to-detail saved the day that one time. I'm going to tell you something our PR Director says as he pops his head in and out of brainstorms: "Dig deeper". I know it might come off as some fortune-cook